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What is drive iQ?

Smarter Driving by Drive iQ helps fleets and insurers transform driver behaviour through evidence-based digital learning — cutting incidents, downtime, and fuel use while improving wellbeing.

What Is Smarter Driving?

A fully digital, behavioural-coaching programme that improves performance, safety, and wellbeing while reducing claims, costs, and carbon emissions. Unlike traditional training or telematics, Drive iQ focuses on behavioural change — helping drivers understand how they think, feel, and act behind the wheel. The result is safer journeys, smoother driving, and lower operating costs.

Behaviour Change That Lasts

At the heart of Smarter Driving is the proven Drive iQ 7-Step Framework — a practical process that builds self-awareness, anticipation, and control on every journey. Short, engaging modules combine stories, real-world scenarios, and actionable insights so drivers practise safer habits, not just learn them.

How Smarter Driving Works

  • Learn – Seven short interactive modules tackle real-world challenges such as fatigue, distraction, and stress.
  • Reflect – The Smarter Driving Profile consolidates learning, showing strengths, priorities, and each driver’s Drive iQ Score.
  • Reinforce – Weekly digital nudges keep focus, efficiency, and wellbeing front of mind.
  • Review – Managers access dashboards tracking engagement, completion, and emerging risks.

Why Drive iQ Works

  • Training tells drivers what to do — awareness fades.
  • Telematics shows what happened — not why.
  • Smarter Driving changes how people drive — transforming mindset and behaviour for measurable improvement.

Key benefits

Drive iQ is the ideal solution to keep all of your employees safe, regardless of what type of vehicle they use, how often they drive, where they are located or how experienced they are

The programme can also be accessed from any device making it the most flexible product available.

    • 20–30 % reduction in incident frequency
    • 5–10 % improvement in fuel efficiency
    • Higher driver satisfaction and retention
    • Stronger wellbeing and performance.

    Smarter Driving by Drive iQ

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